Should Stars Register Their AI Likeness? The Tom Cruise Deepfake Startup Wants Them To

Underscoring the growing debate about ownership of ones likeness in the age of AI and Deepfakes, Tom Graham, CEO of generative AI tech firm Metaphysic — the company known for popularizing a deepfake TikTok account spoofing Tom Cruise —  has submitted for copyright registration his AI likeness with the U.S. Copyright Office. He seeks to demonstrate […]